Jobs in Social Media Marketing

Now that you have social media skills under your belt, let’s look at what you can do with these skills in the marketplace.
Social media channels have exploded and they are crucial to a company’s brand and the experience customers have with a company. As you might imagine then, finding people who can serve as the voice of their companies is super important and those people are in high demand.
Some social media jobs are more junior and some more senior. There are jobs that are super focused on only social media and jobs that include social media as one of several marketing tasks.

Here are common titles of social media jobs:

• Social media analyst
• Social media manager
• Social media associate
• Social media community manager
• Social media coordinator
• Social media expert
• Social media marketing consultant
• Social media marketer
• Social media specialist
• Social media strategist

Social media jobs pay well! The average Salary for a Social Media Analyst is $69,216 per year.

How do you find people who want your new skills?

You can use the broad terms social media jobs or social media careers. You can also be more focused in your search and use the social media job titles we covered. Be sure to include your location to find a job that is near you.

Responsibilities of a social media marketing job typically include:

• Create, edit, and publish daily content that aligns with the brand vision, builds meaningful community connections, and encourages authentic engagement.
• Daily monitoring of social channels
• Manage relationships with influencers
• Optimization of social media channels content and performance
• Track social media analytics
• Prepare reports and presentations on social media and influencer marketing activities and results
• Maintain a cutting edge understanding of best practices, features, strategies, and tactics for social media channels

The experience desired for social media candidates typically includes:

• Experience with the top social media channels
• Experience rapidly growing and fostering an audience or community
• Exceptional project management skills and attention to detail
• Strong writing, editing and communication skills